New Microsoft Zune Ad scheme?

I gotta hand it to Microsoft. What a brilliant idea to advertise on the iPOD display cases!! I cant think of a better way of getting someone’s attention to buy a Zune! All kidding aside this photo was taken at a Costco which they must have needed more display cases to hold all the excess iPOD's that were being sold during the holiday. Readers should also note the iPOD was the top selling gift for the holidays in 2006.

Source: MacDailyNews